West Midlands Upskills Over 43,000 People as Mayor Drives Workforce Growth
By Anushka Malhotra
01 minute 30 seconds
Investment

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Quick Read: More than 43,000 people in the West Midlands have received job training under Mayor Richard Parker’s initiative, equipping them with skills in high-growth industries while tackling youth unemployment.
More than 43,000 people across the West Midlands have received vital job training over the past eight months, equipping them with the skills needed to thrive in emerging industries and address key labour shortages.
The training focuses on high-tech sectors such as digital, data, and Artificial Intelligence (AI), as well as green industries like electrification and retrofitting. Simultaneously, it supports critical sectors such as construction, health and social care, and logistics, ensuring a well-balanced workforce for the region’s economic future.
Photo Credit: West Midlands Combined Authority

Mayor’s Commitment to Jobs and Skills

The initiative has been welcomed by West Midlands Mayor Richard Parker, who has prioritised tackling unemployment—particularly among young people—through his ‘Jobs for Everyone’ initiative. This plan invests in skills, training, and apprenticeships to ensure that every individual has access to well-paid employment opportunities.
West Midlands Mayor Richard Parker said:
"Since taking office, we've up-skilled over 40,000 people, helping build the skilled workforce our industries need to grow. A significant portion of these are young people entering the workforce, and this investment is a crucial step in reducing youth unemployment. I'm committed to giving every young person the skills they need to succeed."

Youth Plan Tackles Unemployment Head-On

Since gaining control of the Adult Education Budget in 2019, the West Midlands Combined Authority (WMCA) has invested over £700 million into skills training through courses, bootcamps, and pre-apprenticeship programs.
In July, the Mayor launched his flagship Youth Plan to address youth unemployment, which remains twice the national average in the region. The plan offers pre-employment training in high-growth sectors, fully funded education up to Level 3, and access to career support services. A key feature includes work coach support, developed in partnership with the Department for Work and Pensions (DWP), to provide tailored career advice and help young people secure and sustain employment.
The initiative aims to create 20,000 work experience placements, training opportunities, and apprenticeships. Already, 5,300 placements have been pledged by regional employers and training providers.
By continuing to invest in skills and workforce development, the West Midlands is positioning itself as a powerhouse for talent, innovation, and economic growth.
What's new

DigiSpinWM Pilot Celebrates Milestone as 11 Investor-Ready Innovations Emerge in the West Midlands

The DigiSpinWM pilot programme, a bold initiative designed to accelerate the spin-out of digital and advanced manufacturing innovations in the West Midlands, has marked a key milestone with a showcase event in Birmingham, unveiling 11 investor-ready ventures developed over the past six months.

Transforming Ideas into Investment Opportunities

Backed by Research England and delivered through a partnership between the University of Wolverhampton, Coventry University, and Birmingham City University via the West Midlands Combined Universities, the programme set out to test a collaborative model for commercialising innovation more efficiently and effectively.
In just six months, DigiSpinWM has:
- Assessed over 40 high-potential technologies for commercial viability
- Delivered tailored support to participants on spin-out strategy and intellectual property development
- Nurtured 11 ventures to investment readiness
- Developed a shared framework for technology transfer across participating universities
The recent showcase celebrated these achievements, spotlighting innovations spanning early-stage development to near-market solutions with the potential for significant societal and economic impact.

A Regional Model for Innovation

Ceri Jones, Director of Research & Enterprise at the University of Wolverhampton, reflected on the programme’s success:
The DigiSpinWM pilot has been a transformative journey. Seeing 11 investor-ready ventures emerge from such a collaborative, regional approach shows what’s possible when we unify efforts across institutions. These spinouts will drive real-world change and position the West Midlands at the forefront of digital and advanced manufacturing.
The pilot’s success is also credited to a strong ecosystem of academic mentors, business advisors, and industry reviewers who provided essential support and guidance to participants.
The showcase event featured live pitches from select ventures to an audience of investors, stakeholders, and innovation leaders, marking a key step towards unlocking the funding required to bring these innovations to market.
With the DigiSpinWM model proving its value, the programme signals a new chapter for spin-out activity in the West Midlands—one built on collaboration, shared infrastructure, and investment-ready innovation.
By Anushka Malhotra
8 Jun